Shopping | When in Busan

SCENTICA: A Fragrance and Lifestyle Brand Capturing the Spirit of Busan

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1. SCENTICA Gwangalli

If you want to remember Busan’s sea through scent, SCENTICA Gwangalli awaits.

The first flagship store of SCENTICA, Busan’s iconic fragrance brand, is located on the route from Gwangalli Station to Gwangalli Beach. It’s a fragrant shopping spot recommended for travelers exploring the area’s sights and activities.

At Gwangalli, visitors can discover SCENTICA’s full range of lifestyle scents, including perfumes, hair care, hand & body products, and home fragrances. Each product offers a way to capture memories of your trip in scent, making them a popular choice for Busan souvenirs.
Visiting with a partner adds another layer to the experience, as you can explore each other’s preferences and select fragrances together—making it an ideal Gwangalli date spot.

The store’s exclusive Gwangalli fragrance, AVENQUA 25, draws inspiration from Gwangalli Beach. With the fresh sweetness of pear and the crisp sea breeze, this ocean musk scent beautifully encapsulates a day by the shore.

2. SCENTICA Jeonpo

If you want to capture a day in Jeonpo in fragrance, SCENTICA Jeonpo is the place to visit.

Nestled in the heart of Jeonpo-dong, where trendy cafés meet the charm of narrow streets, SCENTICA’s second flagship store offers a lifestyle experience that complements the neighborhood’s unique character.

Here, visitors can explore a curated selection of perfumes, hair care, hand & body products, and home fragrances, experiencing scents that naturally blend into daily life. Whether alone or with a partner, it’s a sensory stop that pairs perfectly with a day exploring Jeonpo and Seomyeon.

The Jeonpo-exclusive fragrance, BRUTEA 12, captures the essence of the café street. The rich aroma of coffee mingles with the warm notes of tonka bean, creating a signature scent that reflects Jeonpo-dong’s relaxed and inviting atmosphere—available only at this store.

Overview

Address
Gwangalli: 25 Gwangalli-ro, Suyeong-gu, Busan
Jeonpo: 12, Jeonpo-daero 199beon-gil, Busanjin-gu, Busan
Inquiry
Gwangalli: 010-2922-1015
Jeonpo: 010-9953-1219
Hours
Gwangalli, Jeonpo: Daily, 11:00 AM – 9:00 PM
Traffic Information
Gwangalli: 267 m from Exit 3, Busan Subway Line 2, Gwangalli Station
Jeonpo: 91 m from Exit 7, Busan Subway Line 2, Jeonpo Station